It served as the site of basketball games for the Spiders from 1954 through 1971, and was a "regional" home of the Virginia Squires of the American Basketball Association during their first year in the Commonwealth. It also served as the site of the Southern Conference men's basketball championship tournament from 1955 through 1963. In addition to basketball, the 5,152-seat arena also played host to numerous exhibitions, concerts and professional wrestling and boxing events. The largest crowd to ever see an event in the building was 6,022 for a Harlem Globetrotters game in 1955.
The building, which had no insulation or cooling system, fell out of popular use after the opening of the much larger Richmond Coliseum in 1971. The building still held wrestling matches until 1977, when a promoter change led to wrestling matches being moved to the Coliseum. After a Hertz automobile sale in 1986, the arena finally closed. It remained shuttered and unused until being demolished in 1997. The land was given to Virginia Commonwealth University, and in 1999 Sports Backers Stadium was built on its site. One of the Arena's vice-presidents, E. Claiborne Robins, would lend his name to the eventual on-campus arena of the Spiders as a benefactor.
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