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1957
When Sporting News halted printing of the long running Sporting News Record Book in 1942, they replaced it with the...
/ When Sporting News halted printing of the long running Sporting News Record Book in 1942, they replaced it with the Sporting News Guide in 1943, a companion publication to the Sporting News Register, which began publication in 1940. After A.S Barnes stopped publication of their guide (successor to the long-running Spalding Baseball Guide), the Sporting News Guide became the official MLB guide.
Page from publication
1961
The booklets were published and distributed by various companies through local retailers, who would often rebrand them. While many of...
/ The booklets were published and distributed by various companies through local retailers, who would often rebrand them. While many of the booklets have slight variations in content, they orginate from Pearson Corporation. There was a alternate version of the fact book that is most often seen with "Kessler Whiskey" branding. The Kessler books tended to be a little larger format with a higher quality paper. Publication features team rosters, previews, major & minor league schedules, stadium diagrams, team logos, MLB records, Hall of Fame, World Series results, etc.