Travelers Insurance Celebrates Johnny Unitas as NFL Man of the Year
The advertisement for Travelers Insurance, featured in the 1987 Super Bowl XXI Program, highlights the company's association with the NFL Man of the Year Award. This award celebrates not only athletic excellence but also significant contributions to social responsibility. The ad specifically honors Johnny Unitas, a legendary quarterback for the Baltimore Colts, who was the award's inaugural recipient in 1970. Unitas is depicted in action, symbolizing his impact on the game and the community. This association with Unitas reflects Travelers' commitment to values that extend beyond the football field. The ad positions the award as an ideal that Travelers is proud to support, suggesting a connection between athletic success and social ethics. This recognition aligns with the NFL’s emphasis on community impact and charitable efforts, enhancing the profile of both the award and the company within sports culture.