1950 New York Yankees Team Logo and History in Vintage Baseball Article

The page discusses the history of the New York Yankees, originally known as the New York Americans and later as the Highlanders. This initial name stemmed from the team's location in Washington Heights and the influence of their first president, Joseph W. Gordon, whose name was associated with the Gordon Highlanders, a notable Scottish regiment. The article highlights that the term "Highlanders" was deemed too lengthy for newspaper headlines. Consequently, Mark Roth, a journalist with the New York Globe, along with the traveling secretary of the New York American League from 1915 to 1942, played a significant role in rebranding the team as the Yankees. Sam Crane, a baseball writer for the New York Journal, also contributed to this name change.