General Electric 1947 Ad for Engineered Lighting in Night Baseball
The 1947 advertisement from Sporting News emphasizes the need for enhanced lighting solutions for night baseball games, reflecting the growing popularity of nighttime play in the sport. It promotes General Electric's engineered lighting, specifically designed to eliminate glare and shadows that can disrupt gameplay. The ad highlights the Type L-69 floodlight, which offers versatility with narrow, medium, and wide-beam reflectors, providing necessary glare suppression and improved lighting control. This technological advancement is crucial in ensuring that both players and fans can experience a seamless game without visibility issues. The ad targets baseball stadiums and professional leagues, showcasing General Electric’s commitment to improving the sport through innovative lighting solutions.