GE's 1946 Ad for New Type L-69 Baseball Floodlights at Night Games
The 1946 advertisement by General Electric promotes the Type L-69 floodlight, emphasizing its capability to enhance night baseball games. Larry MacPhail, a prominent figure in baseball management, endorses the innovation, noting its installation at Yankee Stadium. The advertisement claims that these floodlights provide uniform illumination of 200 foot-candles across the entire 3¾ acre field, facilitating better visibility during night games. The benefits of the new floodlight extend beyond baseball; it is suitable for various sports, including basketball, hockey, and swimming. The design elements, such as a removable socket housing for easy lamp replacement and a durable cover glass to protect against environmental factors, enhance performance and efficiency. The advertisement also invites readers considering outdoor lighting installations to reach out to General Electric for expert guidance.